VS
Applied TAM

Sonant + Applied TAM: AI Phone Automation for Agencies on Applied TAM

Sonant provides AI phone automation that works alongside Applied TAM. For agencies still using TAM—whether planning a migration to Applied Epic or continuing on the platform—Sonant adds 24/7 call coverage with insurance-trained AI.

Why agencies prefer Sonant

43%
Productivity increased
From 70 tasks per day to 100 by cutting 25-30% of the workload that typically takes 8-12 minutes.
100%
Coverage
Never miss a call - 24/7 availability including after hours and weekends.
8+
Integrations
Native AMS connections including EZLynx, Applied Epic, and Hawksoft.
0
Missed Calls
Eliminate voicemail and ensure every customer reaches someone immediately.

Voice AI + Applied TAM:

Better Together

Sonant is an AI receptionist for P&C insurance agencies with native integrations to Applied Systems products. Sonant handles inbound calls 24/7 and syncs data to your agency management system.

Applied TAM (The Agency Manager) is Applied Systems’ legacy AMS, first released in 1983 as the first-ever agency management system. It serves small to mid-size P&C agencies with policy management, carrier downloads (IVANS), ACORD forms, commission tracking, and workflow automation. TAM is the second most widely used management system in the world.

Important context: Applied Systems is actively encouraging TAM agencies to migrate to Applied Epic or EZLynx. TAM has been formally sunset in Canada and is no longer receiving new features in the US. Sonant integrates with both Applied Epic and EZLynx, supporting agencies through their transition.

Michelle O'ConnorMichelle O'Connor
We were getting disrupted constantly (...) My team couldn't focus on insurance consultations because they were always picking up the phone just to transfer calls to someone else.
Michelle O'Connor
President at O'Connor Insurance and Associates

Platform Capabilities Different Solutions for Different Needs

Insurance specific

Pre-trained on P&C insurance terminology, policy types, and agency workflows. No custom training required.

Native AMS integrations

Direct sync with Momentum, Hawksoft, EZLynx, Applied Epic, and 8+ major AMS and BMS.

24/7 AI Receptionist Coverage

Round-the-clock phone answering ensuring insurance agencies never miss calls during nights, weekends, or holidays.

White-Glove setup

Implementation in under 30 days with dedicated developers and insurance AI specialists.

VS
Applied TAM

Side-by-side Comparison: Voice AI + Legacy AMS

Features
Why It Matters
Applied TAM
Industry Focus
Specialized training and workflows

P&C Insurance Agencies Only
Small to Mid-Size P&C Insurance Agencies
AMS Integrations
Native connections to insurance agency platforms
Leading AMS platforms: EZLynx, Applied Epic, Hawksoft, Momentum, QQCatalyst, AgencyZoom, Zywave, and more
Applied CSR24, IVANS Download, Rhoads PCRM (compliance), Applied Systems ecosystem
Communication Channels
How customers reach you
Inbound and Outbound Phone Calls and Texting
CSR24 self-service portal, email, document management
Primary Use Case
Best suited for
P&C agency phone automation
Small-mid P&C agency management (legacy platform)
Insurance Terminology
Understanding industry language
Pre-trained on P&C retail agency terms, policy types, workflows
P&C (personal + commercial lines), some benefits capability
Implementation
Getting started, time to results
White-glove onboarding with insurance specialists (<30 days)
On-premise or TAMCentral (cloud-hosted); enterprise deployment
Conversation Quality
Natural interaction quality
Optimized for natural insurance phone conversations
Agency management workflows with myTAM personal automation
Security Certifications
Enterprise compliance
SOC2 Type 2, GDPR certified
Part of Applied Systems infrastructure; ACORD compliant
Pricing Structure
Cost model
Custom pricing based on agency size
Estimated ~$300/user/month (not publicly disclosed; contact Applied Systems)
Customer Base
Who uses it
100+ P&C agencies and brokers across US & Canada
~416 companies worldwide (60% Canadian); first AMS ever created (1983)
24/7 Availability
Round-the-clock coverage
Yes
CSR24 client portal available 24/7
Multilingual Support
Multiple languages
Yes, 10+ languages
Canadian market support (60%+ of user base is Canadian)
Call Transfer
Route to human agents
Yes, Intelligent routing to licensed agents
N/A — Agency management system, not a voice platform
Appointment Scheduling
Calendar integration
Yes, Syncs with agency calendars
Activity and opportunity tracking with task management
Quote Intake
Capture quote information
Yes, Automatically updates AMS
Integrated rating services (Canada); Applied Rater connection (US)
Book a Demo

Sonant and Applied TAM: Better Together

Sonant: AI Phone Automation with Applied Systems Integration

Sonant is an AI receptionist built exclusively for P&C insurance agencies and brokers. The platform handles incoming phone calls 24/7, managing quote requests, policy inquiries, appointment scheduling, and claims routing with insurance-specific training and native AMS integrations.

Sonant serves independent insurance agencies, regional brokerages, and enterprise P&C operations who need phone automation without replacing their existing agency management systems. The platform integrates with EZLynx, Applied Epic, Hawksoft, Momentum, QQCatalyst, AMS360, AgencyZoom, and Zywave.

Key Sonant Features:

  • AI receptionist for phone automation
  • Native AMS integrations (8+ platforms)
  • Insurance-specific training (P&C terminology)
  • 24/7 phone coverage
  • White-glove implementation (under 30 days)
  • Enterprise security (SOC2 Type 2, GDPR)
  • Proven 8X ROI within 30 days
  • Appointment Scheduling, Quote Intake, and more

Best For: Independent P&C agencies, retail insurance brokers, regional brokerages, enterprise P&C operations

Applied TAM
Applied TAM: The Original Agency Management System

Applied TAM (The Agency Manager) is the agency management system that launched the digital insurance era. First released in 1983 by Applied Systems, TAM was the first-ever AMS and remains the second most widely used management system in the world. It serves small to mid-size P&C agencies with policy management, carrier downloads, ACORD forms, commission tracking, and workflow automation.

Applied Systems has been actively encouraging TAM agencies to migrate to Applied Epic or EZLynx. TAM has been formally sunset in Canada (due to Ontario and Alberta auto reform legislation) and is no longer receiving new features or integrations in the US. Innovation is now Epic-exclusive.

Key Applied TAM Features:

  • First-ever AMS (since 1983)
  • Policy and client management
  • IVANS carrier downloads
  • ACORD forms creation
  • Commission tracking
  • myTAM personal workflow automation
  • CSR24 client portal
  • Part of Applied Systems ecosystem

Best For: Small to mid-size P&C agencies currently using TAM (note: Applied Systems recommends migration to Epic or EZLynx)

Sonant + Applied TAM: Which Solution Do You Need?

✅ Are an agency needing AI phone automation

✅ Currently use Applied TAM and want 24/7 call coverage

✅ Are planning a migration to Applied Epic or EZLynx

✅ Need consistent phone AI through your AMS transition

✅ Require SOC2 Type 2 and GDPR security

Sonant: AI Phone Automation (Works with TAM, Epic, and EZLynx)

✅ Are a small-mid P&C agency currently on Applied TAM

✅ Need policy management, IVANS downloads, and ACORD forms

✅ Want a CSR24 client portal

✅ Are evaluating migration to Applied Epic or EZLynx

Applied TAM: Legacy AMS (Migration Recommended)

The Bottom Line

Sonant adds 24/7 AI phone automation for agencies on Applied TAM. Whether you’re continuing on TAM or planning a migration to Applied Epic or EZLynx, Sonant provides consistent phone coverage with insurance-trained AI.

Applied TAM is a proven agency management platform with 40+ years of history. While it is no longer receiving new features, it remains functional for agencies that haven’t yet migrated.

Sonant supports your transition. When you migrate from TAM to Applied Epic or EZLynx, Sonant’s native integrations with both platforms ensure your AI phone automation continues seamlessly.

Disclaimer: This comparison was created using publicly available information from Applied Systems’ website and public sources. Applied TAM is not a competitor to Sonant—they serve different functions. Applied Systems has formally sunset TAM in Canada and recommends migration to Applied Epic or EZLynx. Feature status and migration timelines are as stated by Applied Systems. We encourage you to visit appliedsystems.com for the most current information.

Frequently Asked Questions

Does Sonant work with Applied TAM?

Sonant integrates with the Applied Systems ecosystem. For agencies on Applied TAM, Sonant can provide AI phone automation. When you migrate to Applied Epic or EZLynx, Sonant’s native integrations ensure continuity.

Is Applied TAM being discontinued?

Applied TAM has been formally sunset in Canada. In the US, there is no official sunset date, but Applied Systems is no longer developing new TAM features—all innovation is Epic-exclusive. Applied recommends migrating to Applied Epic or EZLynx.

Should I migrate from Applied TAM to Applied Epic?

Applied Systems recommends migration to Applied Epic (for larger agencies) or EZLynx (for smaller agencies). Migration can be completed in as little as 2 months. Sonant integrates natively with both platforms.

What is Applied TAM?

Applied TAM (The Agency Manager) was the first-ever agency management system, released in 1983. It serves small to mid-size P&C agencies with policy management, IVANS downloads, ACORD forms, and commission tracking. It is now in managed decline as Applied Systems focuses on Epic and EZLynx.

Can I add Sonant to my agency while on Applied TAM?

Yes. Sonant provides AI phone automation regardless of your AMS. When you’re ready to migrate from TAM to Applied Epic or EZLynx, Sonant’s native integrations make the transition seamless for your phone automation.